By Neha Dwivedi, Staff Writer

Reports confirmed that Michael Printup, the longtime president of Watkins Glen International, passed away suddenly after nearly three decades of service within NASCAR. Printup led Watkins Glen from 2009 through 2023 and stepped away from the role shortly before the venue’s annual NASCAR weekend to join the Racing America leadership team.

Announcing the news, Racing America issued a statement expressing its grief: “Racing America is devastated to confirm the sudden passing of Chief Operating Officer Michael Printup. Michael was an icon in motorsports, a great partner and a friend. His passion for racing and commitment to the industry made a lasting impact on the sport. He will be deeply missed. Racing America sends our thoughts and condolences to Michael’s family, friends and colleagues.”

Racing America also outlined Printup’s brief but influential tenure with the organization. When Printup joined the organization in 2023, he was appointed president of the Sportscar Vintage Racing Association. But within a year, in January 2024, he was promoted to Chief Operating Officer, a role in which he oversaw the Trans Am Series presented by Pirelli and all racing operations.

Before that, Printup had devoted nearly 30 years to NASCAR, most prominently as president of Watkins Glen International. His résumé also included serving as president of Americrown, where he oversaw the Levy foodservice contract across 12 NASCAR-owned racetracks.

Printup is survived by his wife, Stephanie Printup, their two sons, Brendan (Caitlin) and Matthew Printup, and two granddaughters, Sophia and Vivienne. Racing America announced that a memorial service will take place on Wednesday, January 7, 2026, from 2–4 p.m. at James A. Dyal Funeral Home, located at 303 S. Main Street in Summerville, South Carolina.

But his most prominent work came at Watkins Glen. During his leadership at the road course track, Printup guided the facility through a period of sustained growth, strengthening operations and partnerships while respecting the circuit’s heritage. Attendance climbed as demand increased, fueled by memorable moments and headline races that strengthened the track’s place on the NASCAR calendar.

Even as NASCAR’s overall in-person attendance declined between 2009 and 2023, Printup and his staff consistently drew big crowds to Watkins Glen. The venue has averaged roughly 100k fans on race weekends, cementing its status as both a regional attraction and a NASCAR mainstay.

Watkins Glen International also released its own tribute, noting, “Watkins Glen International is saddened by the passing of former President Michael Printup, who led the facility for 15 years. During his tenure, Michael played a key role in the continued growth and success of Watkins Glen International, helping to strengthen its operations, partnerships, and standing within the motorsports industry while honoring the venue’s storied history. Michael was a respected leader who left a lasting impact on the organization and those who worked alongside him. We extend our sincere condolences to his family, friends, and colleagues.”

Tributes extended beyond the United States as well. Australian NBC Sports broadcaster Leigh Diffey shared a heartfelt message, writing:

“Terribly sad news to start a new year with. Michael was always so generous with his time whenever we’d be at @WGI… always had a big smile and a great outlook. Nothing was ever a hassle … he’d often say whatever we can do please let us know. Thoughts with his family.”