Williams has brought back its traditional W logo for the 2026 Formula 1 season and will change its name to the Atlassian Williams F1 Team.<br>The stylised 'Forward W' logo harkens back to the early days of the squad under Frank Williams, when it started racing as Williams Grand Prix Engineering in 1977.<br>The logo briefly made a comeback through its title-winning era between 1994 and 1999, before ...<a class='more' href='https://www.autosport.com/f1/news/williams-official-rebrand-f1-2026/10773449/?utm_source=RSS&utm_medium=referral&utm_campaign=RSS-ALL&utm_term=News&utm_content=uk'>Keep reading</a>