The 68th Daytona 500 received 7.489 million viewers airing on FOX on Sunday afternoon according to data from the Nielsen Panel + Big Data, which has been used since September to measure ratings.<br>A reminder about Big Panel + Data: Before September, Nielsen used ‘people meters’ in household panels. The new model combines that with data from cable boxes and smart TVs approximately representing ...<a class='more' href='https://www.motorsport.com/nascar-cup/news/tv-ratings-are-in-for-nascars-daytona-500-week-/10799026/?utm_source=RSS&utm_medium=referral&utm_campaign=RSS-ALL&utm_term=News&utm_content=www'>Keep reading</a>