Apple eyes "huge opportunity" for major F1 expansion in the United States

Apple's senior vice president of services Eddy Cue believes Formula 1 has the opportunity for long-term expansion in the United States.<br>This comes after the technology giant took over the broadcasting rights of Formula 1 in the United States from 2026, with the championship already seeing a boost in viewership.<br>"The ratings were way up over where they were last year on linear for the first ...<a class='more' href='https://www.motorsport.com/f1/news/apple-eyes-huge-opportunity-for-major-f1-expansion-in-the-united-states/10821292/?utm_source=RSS&utm_medium=referral&utm_campaign=RSS-F1&utm_term=News&utm_content=www'>Keep reading</a>